In the modern business sphere, outsourced marketing solutions are essential to ensure that your products, services, and company remain relevant and in the public eye. However, marketing can often take up a significant amount of time and resources that can be better spent elsewhere. That’s why many businesses have begun to outsource their marketing efforts. …
SEM and SEO are two terms that are often used interchangeably but they are not the same. SEM stands for Search Engine Marketing while SEO stands for Search Engine Optimization. SEM is used to refer to marketing activities that take place on top of the search results. SEO, on the other hand, is used to …
In the past decade, e-commerce has grown from a niche market to a major player in retail. With the rise of mobile devices, shoppers no longer need to drive to the store to buy their favorite products. The question remains, will physical retail become extinct? This blog takes a look at the pros and cons …
Website Innovation VS Physical Retail: The Future of E-Commerce Read More »
Your website is your digital storefront. Without traffic, it’s just an expensive digital ornament. The more time you spend on creating a great website for your small business, the more money you’re losing—unless you know how to promote your website and generate traffic. Here are ways you can promote your website and get more traffic. …
How to Promote Your Website and Increase Web Traffic Read More »
There are many reasons to hire a PR firm, but one of the biggest is that it’s a whole lot easier. If you’re a small business or startup trying to make it on your own, you don’t have the time or resources to work on your own PR. You need to be focusing on the …
Why Do You Need To Hire A Public Relations (PR) Firm? Read More »
A marketing plan will help you see within the next 12 months what your business will look like. It is important to understand that a marketing plan is always flexible and will be changed to reflect how the company is doing. The plan will help you to determine the growth and success of your company. …
10 Things To Consider When Creating A Marketing Plan Read More »
When it comes to content marketing, email can be a powerful tool. After all, it’s a direct line to your audience, and if used correctly, can be a great way to promote your content and drive traffic to your website. But how do you write emails that actually get results? Here are a few tips: …
Many marketers neglect email marketing, others ignore it completely. Email marketing is an effective, hard-hitting and inexpensive way to communicate with your audience. This blog will look at different content that you can send through email and why it should be a part of every content marketer’s toolkit. Why do content marketing? There are many …
What Is Content Marketing Through Email Marketing Read More »
Email marketing is one of the oldest forms of marketing available and yet still remains one of the most effective. This is mainly because it allows you to directly connect with your customers. It is easier to market to your customers via email than it is to market to them via social media. Here are …
Email marketing is one of the most effective marketing strategies available to businesses of all sizes. By building a list of subscribers and sending out regular email newsletters, businesses can stay top of mind with their customers and prospects, and drive leads and sales. 1. Not Having a Plan Without a plan, your email marketing …
7 Email Marketing Mistakes You Could Be Guilty Of Read More »